Behavior that promotes
Client
ÅBN ApS
Services
Branding
Logo
Visual identity
Strategy
Client
ÅBN ApS
Services
Branding
Logo
Visual identity
Strategy
Situation
ÅBN, a company dedicated to improving indoor climate in schools and institutions by nudging kids to open windows to reduce CO2 levels and increase oxygen, required a comprehensive revamp of its brand platform, logo, visual identity, and communication strategy to better reflect its innovative mission and market position.
Challenge
The challenge was to refine ÅBN’s brand identity to make it more specific and emotionally resonant, ensuring the new branding effectively communicated the importance of their health-focused mission while appealing to educational stakeholders and institutions.
Solution
Gneis streamlined ÅBN’s brand identity, designing a clear and emotionally engaging logo and visual identity that emphasizes the health benefits of improved indoor air quality. Our concise messaging now effectively highlights ÅBN’s innovative approach, enhancing their appeal to educational institutions and emphasizing their commitment to environmental health.